Fierce Pharma Marketing Innovation Week 2025

10:00am PDT

Opening Remarks Virtual

10:05am PDT

Opening Keynote: Catch and Correct: Data-Triggered Promotion for Hospital Transition of Care Virtual

10:35am PDT

AI, Privacy, and the Future of DTC: Walking the Tightrope of Innovation Virtual

11:05am PDT

Panel: From Big Data to Smart Marketing: Utilizing AI to Demystify Metrics Virtual

11:50am PDT

Building Trust and Authentic Connections in Healthcare Social Media Virtual

12:35pm PDT

The AI-Powered Future: Driving High-Value Actions in Pharma Marketing Virtual

1:05pm PDT

Presentation: Strategic Agility in the Modern Marketing Ecosystem Virtual

1:35pm PDT

Practical AI Applications Virtual

2:05pm PDT

Panel: Built In or Bought Out? Weighing the Pros and Cons of In-House vs. Outsourcing Virtual

2:50pm PDT

Closing Remarks Virtual

10:00am PDT

Opening Remarks Virtual

10:05am PDT

Fireside Chat: Learning and Responding Over the Course of a Product’s Life Cycle Virtual

10:35am PDT

Survey Says: Decoding HCP Insights on Digital Trends Virtual

11:05am PDT

Panel: Reimagining Pharma Marketing: Driving Personalization and Engagement in a Changing Commercial Landscape Virtual

11:50am PDT

Facilitating Shared Decision Making through HCP+DTC Synchronization Virtual

12:20pm PDT

Presentation by Inmar Media Virtual

12:50pm PDT

Presentation by Perform Media Virtual

1:20pm PDT

Case Study: From Strategy to Success: Launching a Breakthrough in Pediatric Oncology Therapy Virtual

1:50pm PDT

Closing Remarks Virtual

10:00am PDT

Opening Remarks Virtual

10:05am PDT

Fireside Chat with Moulakshi Roychowdhury, Global Head, Regulatory Affairs, Advertising & Promotion, Allergan Aesthetics, Abbvie Virtual

10:35am PDT

New Perspectives on Paid Influencer Partnerships and How to Maximize Their Impact Virtual

11:05am PDT

Presentation by DeepIntent Virtual

11:35am PDT

Panel: The New Language of Trust: Crafting Patient-Centric Pharma Campaigns Virtual

12:35pm PDT

Closing Remarks Virtual